Articles
July 1, 2009
US Dollar Store, Unique Franchise and Retail Opportunity
Find out more about this exciting opportunity
US Dollar Store 99 – Successful retail franchise
If it weren''''t for dollar stores, many of us would never have affordable party supplies, ceramic garden gnomes, bags of candy from unknown sources or DVDs featuring an action hero who vaguely resembles Chuck Norris. Dollar stores are outlets which offer a variety of merchandise for deep discounts, even for recognizable name brand items and clothing. All of the merchandise offered in dollar stores is one price, a dollar in USA and Rs. 99 only* (In association with India based ISO Nanson Overseas Pvt Ltd www.nansonoverseas.com)
But how do dollar stores stay in business considering the incredibly low retail price for their offerings?
One key to a US Dollar Store's survival is the power of buying in bulk. Manufacturers of less expensive consumer items such as plastic toys, party supplies, paper goods and snack foods often have a problem with surplus inventory. Buyers for dollar stores can often negotiate a deal directly with manufacturers to retail their surplus or bulk buy merchandise through franchise channel of US Dollar Store worldwide. The wholesale cost per item can be slashed to literally pennies if the buyer agrees to accept bulk shipments or absorb shipping expenses.
Certain items such as name brand beverages or foods may cost nearly a dollar wholesale, but they are often used as loss leaders to encourage customers to purchase other items with a much more profitable mark-up. Few customers of us dollar stores ever purchase strictly the items on their original shopping list, so the store profits from impulse shopping as well.
Dollar stores also stay open because of lower overhead and salary costs. Employees of dollar stores are often cross-trained to handle a number of duties, sometimes at the same time. A cashier may also be asked to stock shelves, receive shipments, perform inventory counts or any other duty assigned by the store's manager. The manager may also have to perform many duties at once, including ordering new stock and covering for occupied employees. The US Dollar Stores are well managed by the franchisee’s through proper guidance and training (with backend warehousing support) by the parent Company in USA or ISO Nanson Overseas Pvt Ltd (Asia region)
Another reason dollar stores remain in business is niche marketing. When customers need inexpensive party supplies or party favors, a dollar store generally offers a decent selection of merchandise for far less than an equivalent retail store. Parents shopping for treats or small toys for their children can save significant amounts of money by shopping at dollar stores. Holiday specials also attract customers who want to find unusual items not generally carried by retail stores. Gardeners and home decorators can also find inexpensive but decorative items suitable for everyday use at most us dollar stores.